GIRT supports study on negotiation strategies and tactics in the Indo-German Context

Dear friends of India,
Dear friends of Germany,

IIM Bangalore together with University of St. Gallen is conducting a study with an online-questionnaire regarding „Negotiation Strategies & Tactics in the Indian-German Context“. The study addresses an important business matter and is undertaken with support of GIRT. It is unique in that it attempts to bring face to face the „German“ view and the „Indian“ view of a number of important points during a typical business negotiation. Hence, the results can be very helpful – both retrospectively and forward looking. I request your support of this study, which will also promote GIRT’s visibility in the field.

The same team of scientists has already published an interesting study (http://www.sicc.ch/documents/120109-SMEPlatformStudyExecutiveSummary.pdf ) on „Market Entry Challenges for Swiss Companies“ with interesting results.

Prof. Roger Moser, who supervises the study, has told me that he believes it will take half an hour of your time to run through the online-questionnaire. The attached e-mail gives you two links to select from: one, if you want to contribute from a „German“ point of view, the other one, if you want to participate from an „Indian“ point of view.

Prof. Moser has also offered to present the results at one of your GIRT meetings.

Best regards,

Dr. Andreas Waldraff
Chairman, German-Indian Round Table
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Study: Negotiation Strategies & Tactics in the German-Indian Context / Verhandlungsstrategien und -taktiken im Deutsch-Indischen Kontext
Dear Sir or Madam
Negotiations have always been a critical part when doing business. In a globalized world, however, business negotiations enter a new dimension. This makes negotiations even more complex. Our study examines which negotiation strategies and tactics in the Indian-German context work best, integrating experiences and perceptions from Indian and German/Swiss managers.
We therefore would like to invite you to participate in this study reflecting upon your expertise and experiences in the Indian-German business context.
The questionnaire takes around 25-35 minutes. It covers the brief evaluation of four basic negotiation strategies and in more detail the appropriateness of five out of ten randomly assigned negotiation tactics in the Indian-German context in order to minimize your time investment.
All participants receive an exclusive summary of the study results not only for five but all ten evaluated negotiation tactics!
This is a joint research project of the University of St. Gallen, EBS Business School and IIM Bangalore kindly supported by the German-Indian Round Table.
For any questions, please feel free to contact Mr. Carl Cohrssen (carl.cohrssen@ebs.de).
The online survey is accessible until April 27th, 2012 through one of the following two links:
https://qtrial.qualtrics.com/SE/?SID=SV_575oDIanvfwoel6   (Link zur Studie in Deutsch mit Deutscher/Schweizer Perspektive)
http://survey.qualtrics.com/SE/?SID=SV_6WjTcscTdDeIo0Q   (Link to Study in English evaluating the Indian Perspective)
Each participant only needs to fill in one of the two questionnaires based on her/his origin.
We thank you very much for your support.
Kind regards

Dr. Roger Moser
India Competence Center, University of St. Gallen, Switzerland
Strategy & SCM, Indian Institute of Management Bangalore, India
Roger.Moser@unisg.ch
Roger.Moser@iimb.ernet.in

Global investors warn India against implementing retrospective tax laws

Plans by India’s Finance Minister Pranab Mukherjee to amend taxation laws with retrospective effect, going as far back as 1962, have rattled global investors. Specially Item 113 of the Finance Bill, apparently targeted at Vodafone is troublesome. This amendment appears to circumvent judicial fair play and to undermine constitutional procedures in that it seeks to grant tax authorities with almost arbitrary powers that, if approved by the Parliament, would be enforceable „notwithstanding anything contained in any judgment, decree or order of any Court or Tribunal or any authority […]„. Even within India commentators have criticized the proposed amedment as „draconian“.

This is, however, not the only proposal causing headache to firms, global and domestic. There are reports that „tax commissioners would have powers to arrest industrialists or company officials under new provisions of the General Anti-Avoidance Rule (GAAR)„. Mr. Mukherjee has sought to reassure the industry by saying that „Tax department won’t act like policeman„. This is however, at best, a weak consolation since the very option remains in force. Mr Mukherjee reportedly also assured that „a plethora of cases would not be reopened for scrutiny„, which is an even more problematic statement since it means that the provisions of law would be probably applied selectively. According to one report, the proposed Finance Bill contains over 20 amendments with retrospective effect.

Now, „Industry groups representing 250,000 companies across North America, Asia and the U.K. have warned India’s prime minister that a proposed retroactive tax plan is causing foreign businesses to reconsider investing in India“, as Business Week (April 2, 2012) reports.A ccording to one report in the Daily News & Analysis the letter to Mr. Manmohan Singh states, „The sudden and unprecedented move in the Bill has undermined confidence in the policies of the government of India toward foreign investment and taxation, and has called into question the very rule of law, due process and fair treatment in India.“

Links to Reports on this Topic

 

Pharma-Streit: Indien verordnet Zwangslizenz von Bayer

Pressespiegel (14.03.2012):

Anmerkung: „Die Hilfsorganisation Ärzte ohne Grenzen (MSF) teilte mit, nun könnten die Kosten für eine Behandlung mit dem Medikament von derzeit etwa 5500 Dollar pro Monat auf 175 Dollar gesenkt werden.“ Quelle: ftd.de.

India orders ‘compulsory license’ for Bayer’s cancer drug

According to one report in the Economic Times (13.03.2012):

The government has allowed a local drugmaker to make and sell a patented cancer drug at a fraction of the price charged by Germany’s Bayer AG, setting a precedent for more such efforts by Indian firms and heightening the global pharmaceutical industry’s anxiety over the use of the controversial compulsory licensing provision.

The outgoing patent controller of India, PH Kurian, on Monday granted the country’s first compulsory licence to Hyderabad-based Natco Pharma, permitting it to manufacture and market a generic version of Nexavar, a medicine used for treating liver and kidney cancer, in India for just 3% of the patented drug’s price in return for paying 6% royalty on sales to Bayer.

[…] Bayer is expected to legally challenge the decision. “We will evaluate our options to further defend our intellectual property rights in India,” a company spokesman said. […]

Source: “Natco Pharma bags licence to sell Bayer’s cancer drug Nexavar” (Economic Times, 13.03.2012)

Also see: “India patent ruling may open door for cheaper HIV drugs” (Economic Times, 13.03.2012)

Frugal Innovations for the ‘Unserved’ Customer: An Assessment of India’s Attractiveness as a Lead Market for Cost-effective Products

New publication from the Institute for Technology and Innovation Management, Hamburg University of Technology (TUHH)

Title: Frugal Innovations for the ‘Unserved’ Customer: An Assessment of India’s Attractiveness as a Lead Market for Cost-effective Products
Authored by: Rajnish Tiwari and Cornelius Herstatt
Publication date: March 2012
Download: http://www.global-innovation.net/publications/PDF/Working_Paper_69.pdf

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Abstract

This study builds on the authors‘ previous work, which had questioned the validity of certain assumptions of the lead market theory in the face of changing ground realities in a globalized world. Sustained economic growth and proven technological capabilities in some “emerging economies” like China and India call for a reassessment of the appropriateness of the “conventional wisdom” that had held true until recently. While our previous study had built a theoretical background the lead market model by introducing new elements, and doing away with certain others, with the help of two in-depth case studies, the purpose of the present study is to specifically assess India’s potential as a lead market for cost-effective frugal innovations.

The study crystallizes the inherent characteristics of frugal innovations, their development process and market success in the domestic and overseas markets by analyzing four successful product innovations from selected industries in India. The factors identified thus are then incorporated in the theoretic model to derive propositions about India’s lead market potential. Whereas affordability and economies of scale have traditionally constituted the primary concern for frugal innovations, an increasing shift towards “value proposition” is identified. Intensifying competition and growing customer aspirations are changing the nature of frugal innovations. The hitherto unserved customer demands attractive designs and modern technologies to come out of his shell of “non-consumption”. Our research confirms that frugal innovations can benefit end-consumers and firms, simultaneously. Better-designed products also have positive impact on the lead market potential, creating a virtuous cycle. The study also discovered that the increasing need for sophistication coupled with continued cost pressures is shifting the product development processes into the domain of “open global innovation”, which also helps reduce the negative country-of-origin effects faced by developing countries. The research would have implications for location decisions in setting up global innovation/R&D activities.

Keywords: Lead Markets; Frugal Innovations; India; Bottom of the Pyramid; Global Innovation; Open Innovation; Emerging Economies.